Emma Lopez-Mastropietro’s roots extend across New York, Massachusetts, and Connecticut, where her educational journey at Lauralton Hall was enriched by a strong foundation in philanthropic work. At the University of Massachusetts, she pursued a BS in Psychology and became an active member of Sigma Delta Tau Sorority and UMass For The Kids, the university’s largest student-run philanthropy. During this time, Emma spearheaded numerous events, including groundbreaking 12-hour Dance Marathons with over 2,000 attendees.
A proud alumna of the Isenberg School of Business at UMass Amherst, Emma earned a master’s degree in Business and Analytics, solidifying her ability to oversee complex marketing projects from conception through execution. Her education equipped her with foundational business acumen and strategic decision-making skills, preparing her to effectively tackle challenges in the fast-paced marketing field.
Emma’s professional journey is a testament to the power of data-driven marketing and a deep understanding of human behavior. As a Marketing and Development Consultant, she excels in crafting bespoke marketing strategies that resonate with audiences and drive engagement, leveraging her expertise in UX and content development to grow website engagement by as much as 300%.
Her recent accomplishments include pioneering marketing campaigns that significantly increased client returns, with revenue boosts as high as 450%, and enhanced consumer engagement. Known for her innovative approach to market strategy and brand development, Emma leverages advanced digital tools such as AI to refresh client content, driving market visibility and brand recognition. These successes are grounded in her ability to conduct thorough market research and set strategic KPIs, ensuring that her work not only meets but exceeds client expectations.